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Marta Twardowska-Rienks
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Marta Twardowska-Rienks
ODENSE, DK and SANTIAGO, CL - 16 June 2026 - Pixop and Dynamics Media Group today confirmed that the Pixop platform is the real-time video enhancement layer behind one of the Americas’ only 4K World Cup broadcasts. Working with Chilevisión, Chile’s exclusive free-to-air rights holder for the tournament, and ClaroVTR, the country’s largest pay-TV operator, Pixop is processing Chilevisión’s live 1080i HD signal and delivering a continuous 4K UHD channel to subscribers throughout the tournament, which runs from 11 June to 19 July 2026.
The channel, which launched on 1 June 2026, operates 24/7 and is available on VTR channel 710 and Claro channel 557, covering 52 matches of the tournament. In South America, Chile and Brazil are the only territories where viewers can watch the tournament in 4K.
The Deployment
The workflow operates as a hybrid cloud architecture. Chilevisión’s live 1080i SDR broadcast signal is contributed via an Appear X20 encoder over secure SRT transport to AWS, where Pixop, the real-time ML-powered video enhancement platform, performs motion-compensated deinterlacing, AI restoration, super-resolution upscaling, and color processing in a single pass at sub-second latency. The resulting signal is encoded and delivered through ClaroVTR’s Harmonic ProStream X, ATEME Titan Live, and Velocix Origin infrastructure to subscribers.
The production configuration delivers 4K SDR at 60fps. HDR conversion was successfully completed during testing; 4K SDR was selected for the production launch based on subscriber device compatibility across ClaroVTR’s installed base.
Several Pixop platform capabilities were developed and strengthened during the project, including a real-time monitoring dashboard, an auto-recovery engine, remote decoder reset controls, and live adjustment of sharpness, clarity and color parameters without requiring encoder restarts.
Background
The project originated in early 2025, when Dynamics Media Group invited Pixop to conduct live demonstrations in Santiago for Chilean broadcasters and technology partners. Chilevisión attended and subsequently requested a dedicated 4K channel proof of concept, which was completed in March 2026 and demonstrated HD-to-4K upconversion, 60 fps output, long-haul SRT transport, and continuous operation. The PoC led directly to this production deployment.
Dynamics Media Group acted as local integration and coordination partner, organizing the initial demonstrations in Santiago, coordinating technical workshops between all parties, and facilitating the operational deployment.
The deployment marks Pixop’s first major production in the Americas and the first deployment of the Pixop platform for a live sporting event of this scale in the region.
Quotes
Edgar Spielmann, Chairman of the Board, Chilevisión: “At Chilevisión, we are convinced that free-to-air television continues to evolve to stay closer to people every day, especially in today’s highly competitive environment for audience attention. That is why we have invested and innovated to make all our programming available in 4K, delivering higher quality in both our content and our audiences' viewing experience. This advancement goes beyond technology: it is an essential part of our brand promise, ‘Vamos Contigo’ (‘We Go With You’). It allows us to be present with greater proximity and detail in our news coverage, entertainment programming, and major sports broadcasts, such as the FIFA World Cup 2026.”
Nicolás Sabando, Vice President of Consumer Business, Claro Chile: “At Claro, we are driving a new generation of home entertainment experiences. The combination of digital television, fiber-optic connectivity, and Chilevisión’s 4K signal will allow our customers to enjoy their favorite content with exceptional image quality and a superior level of immersion.”
Morten Kolle Christensen, CEO, Pixop: “Chile is now one of the very few markets in Latin America where football fans will watch the World Cup in 4K. That’s not an accident; it’s the result of four organizations committing to a technically ambitious project and executing it under real broadcast conditions. We’re proud that Pixop is at the center of that workflow, and we’re grateful to Chilevisión, ClaroVTR and Dynamics Media Group for making this possible.”
Jon Frydensbjerg, CTO, Pixop: “This is the kind of deployment we built Pixop for. A major live event, a mixed-format contribution chain, a tight latency budget, and an audience that expects premium quality. The team has spent seven years getting the ML processing and the real-time architecture to the point where it can handle this reliably at scale. Delivering 4K World Cup football to Chilean viewers, in one of only a handful of territories in the Americas where that’s possible, is something we’re genuinely proud of.”
Pedro Pablo Gonzales, CTO, Dynamics Media Group: “We saw early on that the technology was ready and that the appetite in the Chilean market was there. Getting four organisations aligned around a single technical objective and delivering it in time for the biggest sporting event in the world required close coordination at every stage. We’re proud of what this partnership achieved and what it demonstrates for the broader Latin American market.”
About Pixop
Pixop is a Danish video technology company that enables broadcasters to deliver consistent, premium video quality from any source. Pixop supports both real-time live stream enhancement and processing of archived and pre-recorded content, integrating seamlessly into existing production pipelines without requiring infrastructure changes. Built on more than eight years of R&D and proven across over 400,000 videos, Pixop’s technology helps broadcasters achieve 4K quality efficiently and cost-effectively using their current equipment. Operating through a trusted partner network, Pixop works with systems integrators to enhance the services they deliver to their customers.
For more information, visit www.pixop.com or www.dynamicsmediagroup.com and follow us on LinkedIn.
About Dynamics Media Group
Dynamics Media Group is a technology integrator and distributor of professional audiovisual solutions operating across Latin America, primarily in Chile and Colombia. The company was founded as a spin-off of Videocorp, a firm with more than 40 years of history in the region, consolidating its broadcast, telecommunications and specialised projects division under the Dynamics Media Group brand while retaining the leadership of its original team. Today it combines deep roots in the traditional media industry with advanced ML-based content processing solutions, including its strategic partnership with Pixop, delivering highly complex technical projects for broadcasters, corporations and governments.
Media Contact
Marta Twardowska-Rienks - marta@wolfpackcoms.com - +31 621 184 585







